Vivian Hou

Emotional Typeface(Typeface Design)
Experimental typeface and Research
2021 Fall

Part ➀: Research
Don Norman’s book ‘emotional design’ introduces the emotional links between human and designed objects. Based on that research, I took some pictures where I found human and designed objects are emotionally linked. A color-coding system is also designed to categorize research photos by the color labals of emotions, where each color on the Pantone paper represents one kind of emotion. You can drag the colors onto the photos to play with the emotions 👀️.


Drag the colors
Onto the photo

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